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The Persuadent - A Blog for those interested in Influence and Decision Making

A blog for those interested in the science of persuasion and decision making.

Managing Your Personal Brand Image

At its essence, a good brand is simply a promise. A company promises to live up to a set of expectations. I often use my “Walmart versus...

PERSUADED

by the Seven Deadly Sins of Decision Making & Influence

PERSUADED by the Seven Deadly Sins of Decision Making and Influence

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KEN TAYLOR

Ken Taylor is the author of PERSUADED

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